“PENGARUH BRAND IMAGE DAN WORD OF MOUTH TERHADAP MINAT BELI JASA MASKAPAI PENERBANGAN SRIWIJAYA”, jopt, vol. 19, no. 2, hlm. 13–26, Sep 2022, Diakses: Okt 04, 2026. Tersedia pada: https://jurnal.stieieu.ac.id/index.php/opt/article/view/143