MOTIVASI NASABAH DALAM MEMILIH LKM "TIRTO" SEBAGAI JASA LAYANAN KREDIT

Abstract

This research is a research form asosiatif, where does the aim detect does customer use service LKM" Tirto^—as credit service. This research uses 50 respondents and data processing is done with doubled regression method. Based on test result F or test simultaneously be got result F as big as 75,530 with significant as big as 0,000 so that inferential that according to together administration variable, influential payment manner rate of interest, towards customer decision in chooses credit service. And so do based on test result partially each administration variable, rate of interest and also show which are positive influence existence and significant towards customer decision.